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Darcy Alexander
- May 11, 2021
- 8 min
Hyper-Personalisation: How The World’s Most Innovative Companies Are Winning With Data
Consumers have instant access to endless information and are inundated with choice, so how do companies stand out? Hyper-personalisation
Darcy Alexander
- Mar 5, 2021
- 6 min
The Big AI Con: Are You Really AI?
Is Artificial Intelligence just a buzzword for simplified technology? Perhaps. Find out what's going on behind the scenes of AI startups.
Darcy Alexander
- Mar 5, 2021
- 11 min
A Guide to Customer Engagement Strategies
Nothing assures growth like customer engagement. You might be getting customers through the door - but are they buying?
Darcy Alexander
- Mar 5, 2021
- 8 min
What Is Customer Journey Mapping?
Both an art and a science, customer journey mapping is integral to your businesses' success. You have to predict your customers journey...
Darcy Alexander
- Mar 5, 2021
- 8 min
How Today's Luxury Brands Delight Customers
A guide examining the customer engagement strategies used by luxury brands. I deep dive into how premium brands provide exceptional CX.
Darcy Alexander
- Mar 4, 2021
- 8 min
Top 9 Lessons From the CX Retail Exchange
In a landscape of what seems like an ever-growing focus on digital e-commerce, where does that leave ‘old-fashioned’ bricks and mortar?